Low & Wide OBS Silverado – on a Craftsman Truck Series chassis

Curious creativity. Or as the kids call it: FAFO. That’s what the hotrod spirit is REALLY all about. It’s not about conformity, fitting in, or following an influencer. Rather - it’s about handing over the keys to that curious/devious voice inside your head. And making...

Celica GT-Four – Enthusiasts Make Enthusiasts

The Celica GT-Four is a cool car, no doubt. But for John Mamone, it’s honestly not about the car. It’s about the friendships. Interesting cars are just the common thread here… the glue. Yeah-yeah I know that sounds cliché. But when you break it down, it’s everything. ...

Cars at the Capitol – hosted by SEMA & PRI

I was recently given the opportunity to participate in the Cars At The Capitol event hosted by SEMA & PRI. My car, a 1995 3000GT Spyder (previously featured in S3) was included as part of a 9-vehicle display hosted on Capitol Hill. What an experience! This diverse...

Lincoln Nautilus – American Luxury Made in China

If you want a pampering, luxurious, tech-forward driving experience, the 2024 Lincoln Nautilus should be on your list. BUT... it's made in China. Maybe you care about that, maybe you don’t. But historically when you think “Lincoln” you tend to think premium American...

Intelligent Speed Assist – Yeah No

  In a world increasingly governed by beeps & intervention... a new contender has emerged that threatens the very fabric & essence of driving freedom: Intelligent Speed Assist (ISA). You may have heard of it, it's the technological equivalent of someone...

Owning an Autozam AZ-1

Jade Richardson is a software engineer from California, and I’ll tell ya why that’s relevant. It’s relevant because even HE understands (*as a software engineer from California*) that all cars don’t need to drive like damn iPhones, Teslas, or automated tech support....

Will Lockwood’s S14.5 240SX – gaining STATURE

What are we chasing man? Let's call it out. In today’s culture, I think a lot of us are chasing attention, adoration, clout, power, followers, envy, dollars, etc. But on a deeper level, to be more specific & fair, I think what we’re really chasing is relevance....

Genesis GV60 review – politics aside

If you don’t like electric vehicles, you should drive the Genesis GV60. Because here’s the thing: I don’t like EVs either. At least I was pretty convinced I didn’t. But the driving experience of the Genesis GV60 is good enough to make me realize, it’s actually not the...

Toyota is earning their fanbase the old-fashion way

For a lot of us, car purchases are emotionally driven. Buying a vehicle is more than just 'buying a vehicle', it’s a show of support for the brand. Throughout my life, I've formed strong emotional connections with several brands for several different reasons. And...

k-swapped C6 Corvette

It’s weird ok. I mean who on earth sticks a Honda motor in a C6 Corvette? We get it... K-swaps are cool. VTEC is a lifestyle. But this?! This is just backwards. These dudes went from Ds to Bs lol. Here's the path that led to a k-swapped turbocharged C6 Corvette: First...
euro cars

Introducing Project SC300

We recently came across a deal that was too good to pass up and now have a new to us 1999 Lexus SC300 in the S3 ...

Fast & Furious 5

Man - we got to hang out on the set for Fast & Furious 5. They're doing some filming here in Atlanta for the ...

Fast & Furious 5

Man - we got to hang out on the set for Fast & Furious 5. They're doing some filming here in Atlanta for the ...

Yousef.

Alex, one of our designers, put together a short but sweet video honoring Yousef and his MkV GTI. Note the nice KW ...

Ad Sales….Woohoo!!!

Hey guys. I've been burning up the phone lines ever since the new issue came out, trying to get some new ...

Win some / Lose some

Win Some: We went out to do some shooting for the next issue.  Bryson from Wagenwerks ATL owns the white Jetta ...

HA HA HA Yousef

MuslimCultureMeetsGermanEngineering For those that dont know, we have a friend/staff member named Yousef.  As you ...

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Wrong FItment Crew 2011 Meet

The Wrong Fitment Crew recently threw a big meet at Eurowise in Charlotte, NC. We weren't able to make it ourselves this time, but our friend Ryan Norris snapped some great shots that we wanted to share with everyone. The full gallery is on our facebook profile here,...

S3’s Import Alliance Pre-Party

Calling all import motor heads! The Basement in collaboration with S3 Magazine is proud to host the Import Alliance Pre-Party! The Import Alliance Atlanta Meet will be happening on April 17th 2011. This will be the third consecutive year, and it has grown...

S3's Import Alliance Pre-Party

Calling all import motor heads! The Basement in collaboration with S3 Magazine is proud to host the Import Alliance Pre-Party! The Import Alliance Atlanta Meet will be happening on April 17th 2011. This will be the third consecutive year, and it has grown...

SouthrnFresh Sundays

Last Sunday, we stopped by a fun local meet held by the SouthrnFresh group at Manhattan NY Pizza in the Atlanta area. We only snapped a few pics, but feel free to check out the gallery on our facebook page here.

SEMA 2010 Photos

Just a heads up to everyone that we're uploading daily photos from the SEMA show on our facebook page, be sure to like us and check these out if you haven't already!

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