Will Lockwood’s S14.5 240SX – gaining STATURE

What are we chasing man? Let's call it out. In today’s culture, I think a lot of us are chasing attention, adoration, clout, power, followers, envy, dollars, etc. But on a deeper level, to be more specific & fair, I think what we’re really chasing is relevance....

Genesis GV60 review – politics aside

If you don’t like electric vehicles, you should drive the Genesis GV60. Because here’s the thing: I don’t like EVs either. At least I was pretty convinced I didn’t. But the driving experience of the Genesis GV60 is good enough to make me realize, it’s actually not the...

Toyota is earning their fanbase the old-fashion way

For a lot of us, car purchases are emotionally driven. Buying a vehicle is more than just 'buying a vehicle', it’s a show of support for the brand. Throughout my life, I've formed strong emotional connections with several brands for several different reasons. And...

k-swapped C6 Corvette

It’s weird ok. I mean who on earth sticks a Honda motor in a C6 Corvette? We get it... K-swaps are cool. VTEC is a lifestyle. But this?! This is just backwards. These dudes went from Ds to Bs lol. Here's the path that led to a k-swapped turbocharged C6 Corvette: First...

Why is the cost of car insurance rising so fast?

The cost of car insurance is rising at its fastest rate in over 47 years. In fact, from 2023 to 2024, we averaged a 20% increase in 1 year alone. So what's going on here? In short, vehicles have gotten substantially more complicated & more expensive… and that...

Italy makes Alfa Romeo change the name of the new Milano

Check this out: Alfa Romeo just launched this dinky new crossover last week. And they decided to give it the throwback/heritage nameplate Milano. But to cut production costs, this new Alfa Romeo is made in Poland, not Italy. And this is where it gets amusing… and...

Tesla laid off 10% of its workforce

On Monday April 15th, Tesla laid off 10% of its workforce. That's roughly 14,000 employees. Tesla cited the layoffs as an unfortunate necessity to prepare for the next phase of growth. Translation: Likely a slower & more strenuous stage of growth, now that…  1)...

Porsche K1 – an electric 3-row Porsche SUV

Reason 2,024 why it’s frustrating to be a car enthusiast in 2024. Volkswagen I mean Porsche is making a 3-row electric SUV, dubbed the K1 for now... and some spy shots have been released on Motortrend (see article here). Details are still relatively vague, but we can...

Trajectory of car culture

The automotive industry has seen massive disruptions in a short time. And it’s changed the fabric of car culture right before our eyes. This is by no means an all-encompassing article, but here are some things to think about: The manual transmission is on life...

Toyota releases new 2025 6th-gen 4Runner!

The new 6th generation 2025 Toyota 4Runner is here! Here are the details. There are 2 engine options. 1) The i-FORCE engine is the standard turbocharged 2.4-liter 4-cylinder. It makes 278 horsepower & 317 torque. 2) i-FORCE MAX is the hybrid powertrain. It also...
Import Alliance car show
Southeast Gassers

Southeast Gassers

Sometimes to understand where you're going... you've gotta look at where you've been. Check out this old-school, ...
Mach-E Recall

Mach-E Recall

So the Ford Mustang Mach-E has a recall that is halting all deliveries & test drives. It is not a stop-sale. ...
FC RX7 convertible

FC RX7 convertible

JB Guillotte is one of those 1st-generation American drifters. He’s a self-proclaimed simple man… but I call BS ...

CONNECT WITH US

VIDEOS

Events, Podcasts, and more.
Watch Now

SHOP

MORE FEATURES

Dan Ristau’s Blobeye WRX

Dan Ristau’s Blobeye WRX

Subaru WRXs were unique and... almost intoxicating/hypnotic when they hit the market in the US.  They looked quirky, goofy, and lovable... but also mean, stout, & confident. We knew the Subaru WRX/STi legacy from Gran Turismo & rally, but they were finally...

Daft Junk: Pipey McGraw’s Bugeye Sprite

Daft Junk: Pipey McGraw’s Bugeye Sprite

People always ask 'what we’re looking for' in a feature car...  Relatability. That’s it... that’s the big secret lol.  Because to me, relatability has an energizing & encouraging affect. Relatability has more impact than perfection. Perfection is nice, but...

Old School Civic // 2010 S3 Throwback

Old School Civic // 2010 S3 Throwback

Man sometimes I look at old S3 features, and I cringe lol. Not this time....  In 2010, Import Alliance was at the height of it's momentum. In the moment, I don't think we realized how good it was... the way it was bringing us all together. See the 2008 recession had...

Mid engine, gated 6-speed, V8 R8

Mid engine, gated 6-speed, V8 R8

I consider the R8 to be an exotic... and exotic-type cars normally don’t appeal to me much anymore. What makes a sports car exotic? The rad-era exotics of my youth, loved ‘em! But that was the 80s/90s when we had F40/Countach/Testarossa/911 posters on our wall. Not...

Lifted Sprinter

Lifted Sprinter

Overland Sprinters - they’re like the Leatherman Multi-Tool of 4x4s. Meaning... they’re bulky, you really don’t need it, and honestly you’ll probably just leave it at home 90% of the time.  But there’s something so...

Mechanical Advantage brings the meat

Mechanical Advantage brings the meat

Listen, there’s something special going on with this Mechanical Advantage time-attack team. Ima tell ya.  Maybe it’s the solid team dynamic. Or maybe it's their race cars being both brilliantly practical & brilliantly engineered. It could even be the fact that...

Pin It on Pinterest